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Articles > Pre Market Movers: Confluent Launches Sell With Confluent Reseller Program to Capture Data Streaming Platform Market

Pre Market Movers: Confluent Launches Sell With Confluent Reseller Program to Capture Data Streaming Platform Market

By KlickAnalytics Data Insights  |   February 24, 2026 09:20AM ET

Key Points

- Confluent, Inc. has introduced a new reseller program called Sell With Confluent
- The program aims to help partners drive sales and grow their businesses in the data streaming platform market
- Sell With Confluent provides partners with automated quotes, instant approvals, and co-marketing funds
- Partners can now scale their data streaming businesses quickly and meet custom
- The program is designed to empower system integrators in the $100B data streaming platform market

Confluent, Inc. (Nasdaq: CFLT), a leading data streaming pioneer, has recently unveiled a new reseller program known as Sell With Confluent. The program has been introduced to assist partners in capturing a share of the $100 billion data streaming platform market. With Sell With Confluent, system integrators will have access to all the tools and resources they need to drive sales and expand their businesses in this rapidly growing industry.

One of the key features of the Sell With Confluent program is that it offers partners automated quotes, instant approvals, and co-marketing funds. This streamlined approach aims to empower partners and provide them with the necessary support to fuel their growth in the data streaming platform market. By leveraging these resources, partners can quickly scale their businesses and meet the custom needs of their clients.

By joining the Sell With Confluent program, partners will have the opportunity to tap into the vast potential of the data streaming platform market. With Confluent's expertise and support, partners can navigate this competitive landscape with confidence and drive success in their businesses. The program is specifically designed to provide partners with the tools and resources they need to thrive in this dynamic and fast-paced industry.

In conclusion, the Sell With Confluent reseller program is set to revolutionize the way system integrators operate in the data streaming platform market. By offering automated quotes, instant approvals, and co-marketing funds, Confluent is empowering partners to scale their businesses rapidly and meet the custom needs of their clients. With this new program, partners are well-positioned to capture a significant share of the $100 billion data streaming platform market and drive success in their businesses.

About CFLT
Confluent, Inc. operates a data streaming platform in the United States and internationally. It offers Confluent Cloud, a managed cloud-native service for connecting and processing data; and Confluent Platform, an enterprise-grade self-managed software that connects and processes data in real-time with the foundational platform for data in motion. It also provides Kafka Connect that enables to build connectors to integrate Apache Kafka with other apps and data systems; ksqlDB, a database for stream processing applications; and stream governance, a solution that is designed for the intricacies of streaming data, which allows teams to expand usage of real-time data without bypassing requirements for risk management and regulatory compliance. In addition, it also offers training and professional services. The company was formerly known as Infinitem, Inc. and changed its name to Confluent, Inc. in September 2014. Confluent, Inc. was incorporated in 2014 and is headquartered in Mountain View, California.

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